Fendi Spring/Summer 2013 Ad Campaign

It is undoubtedly a striking campaign the one shot by Karl Lagerfeld, creative director of women' s wear at Fendi as well as eclectic designer and photographer, to illustrate the Fendi Spring Summer 2013 collection.

In the images, models Kati Nescher and Saskia De Brauw are photographed against a seascape. The prevailing colors – yellow, blue, black and white – recall the dominant hues of the Spring Summer 2013 collection.

From the rocks framing a view of the open sea, to the models’ pose, the big F letters printed on the garments and the angular shape of the accessories, the campaign is high-octane celebration of geometric shapes.
by Marta Casadei via http://www.vogue.it/


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